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PAD London 2014

October 23rd 2014 by

Schermata 10-2456951 alle 18.36.02

“Never buy as an investment. Buy it because you love it.”  – Katie Jones, Japanese Art

Art is only a matter of taste. Are you a contemporary or deco person? Are you the kind of person that only likes a total look or prefer to mix it up, like me? Well, if the answer is the second, PAD is the perfect place to be if your thinking of adorning your house with a mix of pieces. Thanks to a friend of mine working for the Farsetti & Tega Gallery, I managed to have the exclusive pass for the PAD eighth edition, which has been running for an entire week and closed this Sunday.

The Fair was held in the middle of Berkeley Square, hidden in-between the famous square trees, whilst an amazing glass sculpture was standing colorful outside contrasting with the old buildings surrounding it.  This year, 61 galleries were exposing their unique pieces from all over the world, across Europe, America and the Middle East.

The main floor has so many intriguing pieces and compared to last year many more galleries focused on design, but still there were plenty of South American sculptures, to Arte Povera artists and contemporary jewelers (which was the area which interested me the most). It was quite comical to see how the various stands differed so much from one another, I would pass from a neon coffee table to an old African mask in two steps, or from a collection of ‘40s chairs to Karl Lagerfeld’s photographs. I loved this mash up of pieces which all represented a historic period in time.

Unfortunately, not being an art critique or intender, as soon as I saw the Elisabetta Cipriani Gallery exposing amazing contemporary jewelry pieces, I fell in Love. When I see art merging with fashion, I always get super excited. The gallery is London-based, and collaborates with notorious international sculptors and painters to create wearable sculptures using precious materials and stones. My favourite pieces were the LGR sunglasses in collaboration with Avish Khebrehzadeh, there are only 25 pieces, thus if you can afford to buy one, you are SO lucky to own one of these gorgeous sunnies.


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